Central Intercollegiate Athletic Association (CIAA)

The Central Intercollegiate Athletic Association (CIAA) was founded in 1912 as the Colored Intercollegiate Athletic Association and is the oldest African-American athletic conference in the nation. One of the nation’s premier sporting events is the annual CIAA Basketball Tournament; touted as the third most attended basketball tournament among all NCAA divisions.

As an Art Director at French/West/Vaughan, I worked with a team of designers to redesign the conference corporate identity, the development of tournament logos for both football and basketball, and establishing a consistent look-and-feel.

(Agency: French/West/Vaughan)